allaboutwebmarketing.com

If you are a direct marketer for a company like The Happy Gardener, 7 Peaks Publishing Social Media Training can help you generate more sales and grow your business!

Social Media sites like FaceBook, Twitter, and YouTube, are made for growing your Network Marketing or Direct Selling business. These sites are in truth all about building relationships and spreading awareness of things about your experiences. They are forums for friendly, conversational interacting. Interestingly, MLM/Direct Selling companies are most effectively grown by first creating connections; by “sharing”, not pushing your company; and by using conversation instead of using presentations.

So, the two truly are well-matched. The trick is to use Social Media effectively. If used correctly, it could grow your company immensely. If utilized in the wrong way, it could at best not be helpful at all, and at worst, be viewed with hostility and hurt your company. Below are 3 tips to get you beginning on the right path:

1. When utilizing Social Media, act as if you were going to a party. Social Media is generally a friendly, light environment, so it is best to go into it with the correct mindset. If you are always serious and business-oriented, it could really turn readers off. Always keep in mind, people WANT to be on these sites. They are ALREADY involved and mostly for the fun parts. So, it is imperative to follow this pattern when talking about your business. Learn much, much more about manipulating social media to your advantage through our Social Media Marketing Training.

2. Get people to know, like, and trust you. There are a myriad of ways to do this, and some are simple and basic. For example, use the correct kind of photo. Statistics have shown that a warm, friendly smile gets 63% more people to follow you on Twitter. Give people compliments, send them helpful information, show your caring and concern about their circumstances. Put another way, say all the things that hopefully come naturally to you and that are natural behavior in Social Media.

3. Engage people in a conversational manner, don’t just present your product. Social Media is a great environment to build connections – both to develop new ones and deepen connections already there. Flow naturally as much as possible, not forced, when making posts. “Natural” is conversational. Natural is sharing things about your life. Forced is businesslike. Forced is presentation, instead of sharing. For example, if you naturally share things concerning your lifestyle – recent fun business trips you have gone on (photographs included), wonderful health you’ve enjoyed from your company’s products, great solutions to people’s health issues, photographs of your lifestyle, a post that enables them to see that you have time freedom – people are going to hopefully begin to ASK you what type of business you are in. And voila, you are then in a conversation, instead of a presentation, about your business!

For more information about Social Media Marketing Training, visit the 7 Peaks Publishing website.